Black Friday 2017 is here and we've tracked down the best deals for shooters and fieldsports enthusiasts on the Internet

Where can I find the best Black Friday 2017 shooting deals?

We expect all of the major online shooting retailers to be running special deals in the run up to Black Friday, throughout the weekend and on Cyber Monday (Monday 27 November). We will be updating this page with the very best deals we can find, so rather than searching the internet to find the best bargain, come to us as we will have done the hard work for you.

Black Friday Subscription Sale

Shooting Times, Sporting Gun and Shooting Gazette – 50% off

Where else can we start but with ourselves? We’ve got a superb deal on subscriptions running all week, offering the magazine at half price.

The Shooting Times deal comes in at £64.25 a year, though you can pay quarterly if you prefer for £16.05.

Sporting Gun is £24 for a year and Shooting Gazette £30.10

Take advantage of these great offers here (and maybe solve a Christmas gift conundrum).


The Original Muck® Boot Company is offering up to 70% off with Black Friday discounts on its comfortable and waterproof footwear. There are plenty of different styles in the line, all designed to stand up to tough conditions.


Cordings of Piccadilly  is also offering Black Friday discounts of 10% off all its collections of accessories, clothing and fieldwear.

Kraken’s Dog House sells all the sort of kit a working gundog needs, including slip leads and training dummies. All sorts of Black Friday discounts are being offered which you can access here. 


Joules is a popular name amongst country types and the company is offering up to 50% in its Black Friday event, on clothing, accessories and footwear for all the family.


The Sporting Lodge sells a variety of men and women’s outdoor and country clothing and  is offering 20% off everything on their website for Black Friday, which features a number of shooting brands including: James Purdey, GMK, Beretta, UVEX, Musto, Jagdhund, Browning and Brady.

Black Friday shooting deals on Amazon

Amazon is one of the online kings of Black Friday, with fabulous discounts on offer. And while you may not immediately think of Amazon for shooting kit and clothing, it has a surprisingly extensive range so this could be an opportunity to grab some real bargains, particularly on essentials like gloves, jackets, trousers and more. Amazon has kicked off its Black Friday deals for 2017 extra early this year with many deals already available, so do check it out.

Love barbecuing your game but hate cleaning the barbecue afterwards? Geekhom BBQ grilling mats make cleaning a dirty grill a thing of the past and they’re reduced by 83% in the Black Friday sale.

BUY NOW: Geekhom BBQ Grill Mat on Amazon for £10.39

Visit Amazon’s sports and outdoors Black Friday deals page >>

What is Black Friday?

For consumers and retailers in the UK, Black Friday is a recent phenomenon, but it has been going strong in the United States for decades.

Black Friday is the first Friday after Thanksgiving and is traditionally seen as the start of the Christmas shopping season, with high street retailers opening their doors at the crack of dawn and offering big discounts for shoppers who have set their alarm clocks.

The rise of internet shopping has allowed the Black Friday tradition to spread throughout the world.

When is Black Friday 2017?

This year Black Friday falls on Friday 24 November.